In this digital era, majority of the entrepreneurs are aiming to sell their products and services online. It has become imperative for them to ensure that when searched, they are ‘discoverable’ online. As per a brilliant article by Team Moz, an important aspect of SEO is making your website easy for both users and search engine robots to understand. Although search engines have become increasingly sophisticated, they still can’t see and understand a web page the same way a human can. SEO helps the engines figure out what each page is about, and how it may be useful for users.
Everyone is aware of importance of creating Search Engine Optimized website. A lot of effort is spent in optimizing sites for targeted search keywords using both On-Page and Off-Page techniques.
SEO experts at Kowrk have produced a basic guide to Off Page optimization that all entrepreneur should know about. This quick how to infographic will help you kick off Off-Page of your unicorn.
Follow these 9 methods to create authoritative website that will help you get higher ranks in search engine results.
We hope this guide will help demystify the various activities carried out by SEO team. So next time a SEO agency bids, you can clearly understand what is it that they are going to do for you.